Start Global or miss the world - adapt today to the post-globalization

Internationalization is one of the complicated stages in the live of a web startup, mostly cause developers not think from the beginning and then when the boom come you have to hurry to internationalize your stuff. All that can be avoid when you use a framework with support for internationalization, or make yourself a solution for it.

Having a niche (also finite) market is really good, but what happen when they get bored (everybody does) and go away. Then your have to reinvent your thing to make recover or save the day, but you must be able to see those things before they happen, otherwise you are doomed.

Lately we have heard that countries like China and Russia are having they own homemade top sites, not surprise here, since they and they only, know what’s interesting to the people on this nations, and are able to get first hand information about the trend is the society to adapt their services, but all that is all water and anyone should know it, right?

They are markets really hard to penetrate like, Japan, China, Korea, etc. but is not impossible at all, you will need some native help to get into it. You can always trust your users to help you with getting the service international, if your critical mass is getting into it, once again your web analytics are your best friend here, but this is painful if you have to adapt to get this done.

No matter how small your niche is, when your have a internationalized service the chances of increase your circle grow exponentially.

Keep flowing.